Marineland

Marineland’s history is a story of innovation with two unique beginnings. The first opens with Robert Sherman, a Cleveland entrepreneur and businessman who manufactured high-end lobster tanks for restaurants and grocery stores. Sherman’s aquatic tanks included innovative filter technology and other features that made his tanks superior to competitive models. Sales climbed, the business grew and soon Sherman was looking to the west.

He purchased Aquarium Stock Company, a Los Angeles retailer, in 1968. An avid collector and breeder of tropical fish since childhood, Sherman saw the potential in the large store and in the U.S. pet industry. And he brought his unique brand of innovation to the endeavor, installing a state-of-the-art marine room that featured a modular design and a special filtration system based on the latest science. During the first full year of operation, sales at the store tripled, and public aquarium curators from across the country came to study what Sherman and his team of craftsmen, plastic experts and aquatic scientists were doing.

One interested party was Marineland of the Pacific, an oceanarium that had been operating in Palos Verdes, California, since 1954. Marineland of the Pacific was the true pioneer of the oceanarium industry, and, as the largest marine park of its day, brought a vast menagerie of deep sea fish and animals before an eager public. Whales, dolphins, porpoises, seals and sea lions entertained amazed audiences, while strange sea creatures from far-away oceans inspired awe and wonder.

By 1970, Marineland of the Pacific was ready to bring its knowledge of aquarium science and marine biology to consumers. It partnered with Sherman’s company, now incorporated as Aquaria, Inc., to develop and market a line of filters, bubble wands and backgrounds that would be known as Marineland Aquarium Products. Those early products were based on the leading science of the time and featured innovations never before seen outside of oceanarium's and academic institutions. Serious hobbyists quickly embraced Marineland Aquarium Products as the company that truly understood both the art and science of fish keeping.

Eventually, Marineland of the Pacific and Marineland Aquarium Products dissolved their partnership so each could focus on its core strength. For Marineland Aquarium Products, that strength was defining the leading edge of new product development and delivering superior customer service. Throughout the 1970s and 1980s, culminating with the introduction of the revolutionary BIO-Wheel, Marineland expanded its product line, attracted new customers and continued to live up to its reputation as the company dedicated to advancing aquatic science so hobbyists and beginners alike could enjoy a successful and satisfying fish keeping experience.

Today, that spirit of innovation is alive and well at Marineland. You can find it in products as diverse as the Magnum® canister filter and the revolutionary Advanced LED Lighting Systems. So whatever your passion — fresh or saltwater, big or small — count on Marineland to bring you the most reliable, the most technically advanced, the highest quality aquariums and accessories on the market.

At Marineland, innovation powers everything we do.

As manufacturers and fishkeepers ourselves, we take great pride in making quality products. We also enjoy making the hobby fun, educational, and easier for our fellow fishkeepers. That's why we've assembled the best information to help ensure you're successful, and your fish are healthy and happy.